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  • John Dirugeris

How A Local Business Can Use TikTok Ads in 2023


TikTok is a popular social media platform that is known for its short-form, lip-sync, and comedy videos. With over 2 billion downloads worldwide, it has quickly become one of the most popular social media platforms among younger audiences.


For local businesses, TikTok can be a valuable tool for reaching and engaging with potential customers. By creating engaging videos that showcase their products and services, local businesses can grab the attention of TikTok users and increase brand awareness.


One way that local businesses can use TikTok ads is by creating sponsored hashtag challenges. This allows businesses to create a unique hashtag and challenge TikTok users to create videos using that hashtag. This can help to increase engagement and generate buzz around the business.


Another way that local businesses can use TikTok ads is by creating sponsored videos. This allows businesses to create videos that are promoted to TikTok users in their feed. By creating entertaining and informative videos, local businesses can grab the attention of TikTok users and encourage them to visit their business or website.


In addition, local businesses can use TikTok ads to reach specific audiences. By using the targeting options available on the platform, businesses can ensure that their ads are being seen by the right people. This can help to improve the effectiveness of their advertising efforts.


Overall, TikTok ads can be a valuable tool for local businesses looking to reach and engage with potential customers in 2023. By creating engaging content and using the targeting options available on the platform, local businesses can take advantage of the power of TikTok to grow their business and better serve their customers.

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